Samsung: Samsung Live

Web Series

Samsung Live is an e-commerce show streaming live on Samsung.com and the brand’s social platforms. Produced in studio at Cheil’s office in Dallas, TX, the show breaks down exclusive deals, product demos and key features for Samsung’s marquee mobile devices, including the Galaxy Z Fold4, Z Flip4, Watch5 Series and more.

Energetic scriptwriting, tactful integration of new segments and collaborative improvisation created the on-screen moments that drive the show’s success. The reel below highlights some of these moments while capturing the essence of Samsung Live.